http://blog.thecrmalliance.com/should-email-drip-marketing-messages-be-long-or-short/ ACT! CRM Software, Services and Training Tips, Tricks and more Wed, 01 Feb 2012 15:39:44 +0000 hourly 1 http://wordpress.org/?v=3.1 http://blog.thecrmalliance.com/should-email-drip-marketing-messages-be-long-or-short/comment-page-1/#comment-56 Contactology Mon, 20 Jul 2009 18:12:24 +0000 http://blog.thecrmalliance.com/?p=317#comment-56 Great question! We find that with our autoreponders, clients have had success with both short and long format - it really does depend on the audience, and what style of communication they prefer. You are right to point out that losing subscribers is to be avoided at all costs, so we recommend concentrating on making your message relevant valuable, rather than being too concerned with length. Great question! We find that with our autoreponders, clients have had success with both short and long format – it really does depend on the audience, and what style of communication they prefer. You are right to point out that losing subscribers is to be avoided at all costs, so we recommend concentrating on making your message relevant valuable, rather than being too concerned with length.

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